Did you know there are lots of ways RSS can be used for your business? Here are some example uses that you may not know about. Quick note: Some can be easily abused so use them wisely, if you use it.
Twitter - new tweets can be made automatically after you have made a post. There is many possibilities to use this technique, but one of the most popular ways is to use Twitterfeed.
Facebook: Create updates when you make new posts. There are applications you can use to do this. I've found Facebook apps to be very flaky but one that seems to work is My Blogs.
Widgets: Make a widget of your latest blog content so others can display it on their blogs or on their desktop. You can do this easily at Google Gadgets or Spring Widgets.
Offer downloads - compile a PDF document, or offer a video. Publishing a podcast, radio or other media is also a good idea.
Create affiliate branded RSS feeds: Let affiliates display your blog content and let them be rewarded for it. I've created a custom feed for my affiliates, which contains the affiliate's ID.
Deal finder: we all like to save money, especially when it comes to spending money on our business. Large online stores like Amazon or shop.com offer "deal of the day" or similar offers. These offers can be subscribed to your feed reader, so they will display as soon as they are available.
Package tracking - your packages can be tracked with simpletracking.com, or broadcast it to your viewers if you sells physical stock.
Track latest questions on Yahoo Answers: Answering questions on Yahoo Answers can be very effective to promote your business. Subscribe to the RSS feed of the category you're interested in so you'll be notified when a new question you can answer comes in.
Blog tracking - There are times when e-mail servers as a delays or are under maintenance. An alternative to e-mail is using RSS. Most blogging accounts Offer the option of an RSS feed. For example, if you use WordPress blog, the feed will usually be located at http://yourblog.com/comments/feed/ or http://yourblog.com/?feed=comments-rss2.
Competitor watch: Find out what competitors or other marketers are doing on social networks, blogs, video and more using FriendFeed.
Stay updated with your industry: a nifty little option when using MSN or Yahoo, is the ability to subscribe to feeds based on the keyword you submit to the search engine. The icon usually appears in the browser bar with IE7 and Firefox.
Advertise: While I personally have not done any RSS advertising, I have displayed ads in RSS feeds. The click through ratios for that one site performed better compared to web site click through. You can advertise on RSS feeds through Text-Link-Ads, Pheedo and FeedBurner.
Notify clients of service status: This works well for businesses who offer a service like web hosting, online shopping carts. Publish a system status feed and let customers know they can be alerted of status changes immediately. - 16036
Twitter - new tweets can be made automatically after you have made a post. There is many possibilities to use this technique, but one of the most popular ways is to use Twitterfeed.
Facebook: Create updates when you make new posts. There are applications you can use to do this. I've found Facebook apps to be very flaky but one that seems to work is My Blogs.
Widgets: Make a widget of your latest blog content so others can display it on their blogs or on their desktop. You can do this easily at Google Gadgets or Spring Widgets.
Offer downloads - compile a PDF document, or offer a video. Publishing a podcast, radio or other media is also a good idea.
Create affiliate branded RSS feeds: Let affiliates display your blog content and let them be rewarded for it. I've created a custom feed for my affiliates, which contains the affiliate's ID.
Deal finder: we all like to save money, especially when it comes to spending money on our business. Large online stores like Amazon or shop.com offer "deal of the day" or similar offers. These offers can be subscribed to your feed reader, so they will display as soon as they are available.
Package tracking - your packages can be tracked with simpletracking.com, or broadcast it to your viewers if you sells physical stock.
Track latest questions on Yahoo Answers: Answering questions on Yahoo Answers can be very effective to promote your business. Subscribe to the RSS feed of the category you're interested in so you'll be notified when a new question you can answer comes in.
Blog tracking - There are times when e-mail servers as a delays or are under maintenance. An alternative to e-mail is using RSS. Most blogging accounts Offer the option of an RSS feed. For example, if you use WordPress blog, the feed will usually be located at http://yourblog.com/comments/feed/ or http://yourblog.com/?feed=comments-rss2.
Competitor watch: Find out what competitors or other marketers are doing on social networks, blogs, video and more using FriendFeed.
Stay updated with your industry: a nifty little option when using MSN or Yahoo, is the ability to subscribe to feeds based on the keyword you submit to the search engine. The icon usually appears in the browser bar with IE7 and Firefox.
Advertise: While I personally have not done any RSS advertising, I have displayed ads in RSS feeds. The click through ratios for that one site performed better compared to web site click through. You can advertise on RSS feeds through Text-Link-Ads, Pheedo and FeedBurner.
Notify clients of service status: This works well for businesses who offer a service like web hosting, online shopping carts. Publish a system status feed and let customers know they can be alerted of status changes immediately. - 16036
About the Author:
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